“Hope is being able to see that there is light despite all the darkness” Desmond Tutu. Babies R Us South Africa, a brand centred on infants and toddlers in South Africa, believes every child matters. This week, enthusiastic staff, committed to do more good deeds, set out in support of The Durban North Baby Home – a place of safety that cares for abandoned or orphaned babies as well as those infants given up for adoption. The team wholeheartedly supported the organisation with much needed baby items from their 2019 wish list, including baby food, wipes, bath essentials and other baby products. The gesture forms part of the Toys R Us & Babies R Us TRUper social responsibility initiative aimed at encouraging a staff culture of purpose. “We have a strong commitment to make a positive difference in communities in need and at the Baby Home, we want to help them not only survive but thrive. Too many babies are born without hope and we are grateful for organisations such as these who step in to restore hope,” says Nicole Jansen Van Vuuren, marketing manager Toys R Us & Babies R Us South Africa. Crisis parent Jo Teunissen expressed gratitude to the Babies R Us team saying their kindness and compassion brought cheer to the children. “We nurture each of our babies individually, providing them with the love and care that every child deserves. We do this until a permanent solution is found for each child. We are so grateful for the generous contribution from the Babies R Us team and applaud their efforts to give off their time to interact and share love with our children,” says Teunissen. The Durban North Baby Home cares for babies and toddlers between the age of 0 and 4, and infants with special needs. “People have given up on them. The world is a dark place for them and they appear hopeless. That’s where we step in, to restore hope and shower them with love. The greatest thing in this life is love. Love has the power to heal; to transform and build. Our desire is to love our children unconditionally and allow that love to transform their lives,” added Teunissen.